OutputJSON-LD

JSON-LD Schema

Schema.org structured data embedded in page heads for search engines and knowledge graphs.

What is JSON-LD?

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding structured data using JSON. It's the format Google and other search engines prefer for understanding entities, relationships, and facts about a page or organization.

When embedded in HTML <head>, JSON-LD helps search engines and AI systems understand:

What type of organization Sightbox is
What services we offer
How to contact us
Answers to frequently asked questions

Organization

Core organizational data: name, description, contact, social links.

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Sightbox",
  "legalName": "Sightbox Studios LLC",
  "url": "https://sightbox.co",
  "logo": "https://sightbox.co/logo.png",
  "description": "Creative and digital agency specializing in brand strategy, web development, and UI/UX design for ambitious companies.",
  "foundingDate": "2011",
  "email": "hello@sightbox.co",
  "address": {
    "@type": "PostalAddress",
    "addressCountry": "US"
  },
  "sameAs": [
    "https://twitter.com/sightbox",
    "https://linkedin.com/company/sightbox",
    "https://github.com/sightbox"
  ],
  "knowsAbout": [
    "Brand Strategy",
    "Web Development",
    "UI/UX Design",
    "Digital Marketing",
    "Content Production",
    "AI Integration"
  ]
}

Service

Services offered with structured offer catalog.

{
  "@context": "https://schema.org",
  "@type": "Service",
  "serviceType": "Creative & Digital Agency Services",
  "provider": {
    "@type": "Organization",
    "name": "Sightbox"
  },
  "areaServed": "Worldwide",
  "hasOfferCatalog": {
    "@type": "OfferCatalog",
    "name": "Sightbox Services",
    "itemListElement": [
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Brand Strategy & Identity",
          "description": "Positioning, messaging framework, visual identity, naming, brand guidelines"
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Web Development",
          "description": "Marketing sites, web applications, e-commerce, CMS integration"
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "UI/UX Design",
          "description": "Product design, interface design, design systems, prototyping"
        }
      }
    ]
  }
}

FAQPage

Frequently asked questions in structured format.

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What services does Sightbox offer?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Sightbox offers brand strategy, web development, UI/UX design, content production, and AI integration services."
      }
    },
    {
      "@type": "Question",
      "name": "How much do Sightbox projects cost?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Typical projects range from $25,000 to $150,000 depending on scope. Brand + website packages typically run $50,000-$150,000."
      }
    },
    {
      "@type": "Question",
      "name": "What is Sightbox's ideal client?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Funded startups (Seed to Series B), growth-stage companies, and enterprises launching new products or divisions."
      }
    }
  ]
}

Implementation

These schemas are embedded in the <head> of relevant pages:

Organization — Homepage and all pages
Service — Capabilities and service pages
FAQPage — FAQ and relevant landing pages
Person — Team member pages (coming soon)
Article — Blog posts and case studies (coming soon)